Handwritten letters that win instructions and keep tenants.
Stand out from every other agent in the letterbox. RoboQuill helps estate agents send personal, pen-on-paper correspondence that builds trust, wins listings, and keeps landlords loyal.
Of all direct mail is engaged with - opened, read, or filed (JICMAIL)
Higher response rate than email campaigns (DMA UK)
Cold DM response rate grew year on year in 2024 (JICMAIL)
Digital outreach is easy to ignore
Every agent in the area sends the same templated emails and glossy flyers. Homeowners bin printed mail without a second glance, and your follow-ups get lost in crowded inboxes.
- Printed letters look mass-produced and impersonal
- Email open rates for property marketing average under 20%
- Competitors are all using the same digital playbook
A handwritten letter gets read
When a homeowner sees their name in real ink on the envelope, they open it. RoboQuill letters feel one-to-one, creating a personal connection before you ever pick up the phone.
- Real ink on premium stationery with your agency branding
- Personalised merge fields for property addresses and owner names
- Trigger letters automatically from your CRM when listings go live
How real estate teams use RoboQuill.
Market appraisal invitations
Send handwritten letters to homeowners in target streets inviting them to book a free valuation. Personal outreach consistently outperforms leaflet drops.
Post-completion thank-yous
A handwritten note after exchange shows genuine care and generates referrals. Include a QR code linking to your Google review page.
Landlord retention
Keep landlords on your books with annual thank-you notes or tenancy renewal reminders that feel personal, not automated.
New instruction announcements
Notify neighbours when you list a nearby property with a handwritten note. A targeted approach that generates vendor leads on the same street.
What our customers say
Rated 5.0 out of 5 from 6 reviews · Read the reviews
“Out of the partners we work with, RoboQuill is exceptional and a key partner for direct mail. Above and beyond service, insights and quality. Would highly recommend.”
“Epic service from RoboQuill. They put together a beautiful mail out campaign for us, really seamless service, great value, will be using them again next time.”
“Absolutely fantastic experience with Stuart and the team. Exceptional, above-and-beyond customer service — highly recommend.”
“Excellent quality letters. Much better than the others in the market. Clean, crisp, thick writing card was used.”
Frequently asked questions.
How do estate agents use handwritten letters?+
Do handwritten letters help win instructions?+
Can letters be targeted to specific streets or postcodes?+
What should an estate agent's prospecting letter say?+
Keep exploring
Win more instructions with handwritten letters
Request a free sample pack tailored to estate agents. See the quality of the ink, the paper, and the handwriting before you commit.